If the numbers provided in this article are even close to correct, there is a lot of damage being done by Facebook and other such "News outlets".I expect such actions from the New York Times and other MSM. I didn't expect it from a social media outlet.
I understanxd that Zuckerberg owns/runs Facebook but I also expect him to be a responsible owner and not deliberately slant what is trending etc on his site. Same goes for all of the other New Media moguls out there. There is a certain sense of responsibility that should go with the power you hold.
Support for your candidate is OK. Distorting and creating from whole cloth is not. suppressing items via a low trend score is not when the trend score is phony or manipulated.