Raymond Loewy
Today's Google Doodle celebrated the 120th birthday of Raymond Loewy, the father of industrial design.
From a CNN story archived on the website: "... Air Force One? His design. Streamlined locomotives? His doing. The logos for Nabisco, Exxon, Shell and Sealtest? His, his, his and his again. Raymond Loewy is called 'the father of industrial design' for a reason.
He took ugly consumer items — pencil sharpeners, refrigerators — and made them beautiful. He designed cars that were a decade or more ahead of their time. He created kitchen appliances, crockery and furniture, and did design work for Greyhound, the U.S. Postal Service and NASA."
From the Quotes page on the website:
"I waited for the S-1 to pass through at full speed. I stood on the platform and saw it coming from the distance at 120 miles per hour. It flashed by me like a steel thunderbolt, the ground shaking under me, in a blast of air that almost sucked me into its whirlwind. Approximately a million pounds of locomotive were crashing through near me. I felt shaken and overwhelmed by an unforgettable feeling of power, by a sense of pride at what I had helped to create. I had, after all, contributed something to a great nation that had taken me in and that I loved so deeply. And I had come a long, happy way myself from my start in fashion advertising. I had found my way of life."
The website is here:
http://www.raymondloewy.com/
Every artifact speaks to us, reflects us. Loewy delivered the 20th century. He was not alone but his sense of vision brought form to thousands of common items. And they inspired a century of material progress that nurtured and rewarded the common (and largely unstated) belief that we can and will make a wonderful future.
From a CNN story archived on the website: "... Air Force One? His design. Streamlined locomotives? His doing. The logos for Nabisco, Exxon, Shell and Sealtest? His, his, his and his again. Raymond Loewy is called 'the father of industrial design' for a reason.
He took ugly consumer items — pencil sharpeners, refrigerators — and made them beautiful. He designed cars that were a decade or more ahead of their time. He created kitchen appliances, crockery and furniture, and did design work for Greyhound, the U.S. Postal Service and NASA."
From the Quotes page on the website:
"I waited for the S-1 to pass through at full speed. I stood on the platform and saw it coming from the distance at 120 miles per hour. It flashed by me like a steel thunderbolt, the ground shaking under me, in a blast of air that almost sucked me into its whirlwind. Approximately a million pounds of locomotive were crashing through near me. I felt shaken and overwhelmed by an unforgettable feeling of power, by a sense of pride at what I had helped to create. I had, after all, contributed something to a great nation that had taken me in and that I loved so deeply. And I had come a long, happy way myself from my start in fashion advertising. I had found my way of life."
The website is here:
http://www.raymondloewy.com/
Every artifact speaks to us, reflects us. Loewy delivered the 20th century. He was not alone but his sense of vision brought form to thousands of common items. And they inspired a century of material progress that nurtured and rewarded the common (and largely unstated) belief that we can and will make a wonderful future.
excellent post