"In philosophy, individualism means our lives are our highest value; our rights are a moral principle. In economics, it means that we produce and freely trade value for value with others for mutual personal profit. In politics, it means justice and protection from the threat of government force. The domain of The Rush Limbaugh Show is almost entirely conservative Republican politics, to a fault. But he is also a staunch defender of free market economics and the founding principles of individualism at the root of American exceptionalism. He fights his rhetorical battles in the muck of politics because that’s where cultural trends manifest themselves, the swamp where the beast used to dominate, and where the mass audience is, the collectivists’ dreaded bourgeoisie."